MASTER EUROPEO
DIRECCIÓN DE EMPRESAS TURÍSTICAS
Emprendimiento e innovación empresarial en el motor de la economía mundial.
MASTER EUROPEO
DIRECCIÓN DE EMPRESAS TURÍSTICAS
DISEÑA TU PROPIO PROGRAMA
Elige el país, la universidad y qué asignaturas cursar en cada cuatrimestre
Los Master Europeos de Iriarte son flexibles y te permiten que seas tú el que diseñes el itinerario que más convenga según tus intereses y tu formación previa, y también podrás contar con el asesoramiento de nuestro equipo docente. Podrás optar por un primer cuatrimestre de formación on line o desplazarte a una de las universidades europeas seleccionadas. En el segundo cuatrimestre podrás ir a otra universidad, del mismo u otro país, o mantenerte en la misma. Finalmente, también podrás elegir entre la realización de un Trabajo de Fin de Master o la realización de prácticas en otro destino europeo.
PLAN DE ESTUDIOS
Elegir un mínimo de tres asignaturas por cuatrimestre
PRIMER CUATRIMESTRE
ASIGNATURAS CUATRIMESTRALES |
|
|
Strategic Marketing |
6 ECTS |
|
Digital Marketing |
9 ECTS |
|
International Marketing |
6 ECTS |
|
Eventos, Relaciones Públicas y Protocolo |
6 ECTS |
| Revenue Management | 6 ECTS |
|
Strategic for Human Resources |
9 ECTS |
|
Firm Culture and International Digital Teamwork |
6 ECTS |
|
Managerial Skills and Negotiation Tools |
6 ECTS |
|
Corporate Finance |
9 ECTS |
|
Financial Technology |
6 ECTS |
|
Sustainable Finance |
6 ECTS |
IRIARTE / TENERIFE |
|
| Excellence in Tourism Customer Service | 6 ECTS |
| OPERACIONES Y PROCESOS DE PRODUCCIÓN | 6 ECTS |
| HUMAN RESOURCES MANAGEMENT | 6 ECTS |
|
Marketing Channels |
6 ECTS |
|
EVENTOS, RELACIONES PÚBLICAS Y PROTOCOLO |
9 ECTS |
|
REVENUE MANAGEMENT |
6 ECTS |
|
FOUNDATIONS ON INNOVATIONS |
6 ECTS |
|
MARKETING TURÍSTICO |
6 ECTS |
|
GESTIÓN FINANCIERA DE LA ACTIVIDAD TURÍSTICA + SAP |
6 ECTS |
|
INVESTIGACIÓN COMERCIAL |
6 ECTS |
|
PATRIMONIO ARQUEOLÓGICO E HISTÓRICO |
6 ECTS |
|
ENGLISH CERTIFICATE B2 / C1 |
6 ECTS |
|
GERMAN CERTIFICATE A2 / B1 |
6 ECTS |
STRALSUND / ALEMANIA |
|
| Individual and Organizational Development | 6 ECTS |
| Managing Tourism Markets | 6 ECTS |
| Special Topics in Tourism | 6 ECTS |
| Global Business Development | 6 ECTS |
DEGGENDORF / ALEMANIA |
|
| Customer Experience Management | 6 ECTS |
| Current Issues in Business Administration | 6 ECTS |
| Intercultural and Interdisciplinary Management | 6 ECTS |
| Global and Regional Sustainable Tourism Development | 6 ECTS |
SATAKUNTA / FINLANDIA |
|
| Tourism in Coastal and Marine Destinations | 6 ECTS |
| Roadmap to Tourism and Hospitality Industry | 6 ECTS |
| Tourism Product and Experience Design | 6 ECTS |
|
Natural and Cultural Heritage as Business Resources in Coastal and Maritime Tourism |
6 ECTS |
RIGA / LETONIA |
|
| Quantitative Methods and Statistics | 6 ECTS |
| Accounting | 6 ECTS |
| Human Resource Management | 6 ECTS |
| Business Valuation | 6 ECTS |
| Risk Management | 6 ECTS |
| Recreology | 6 ECTS |
MILÁN / ITALIA |
|
| Cultural heritage, arts and tourism | 6 ECTS |
| Advanced digital marketing for tourism | 6 ECTS |
| e-tourism technology | 6 ECTS |
| Critical issues in hospitality and tourisim human resources | 6 ECTS |
SPLIT / CROACIA |
|
| Global Economy and Tourism | 6 ECTS |
| Marketing management | 6 ECTS |
| Destination Sustainable Development | 6 ECTS |
| Innovative Tourist Product Development | 6 ECTS |
| Enology and Sommelier Course | 6 ECTS |
PRIMORSKA / ESLOVENIA |
|
|
Creativity and Innovation |
6 ECTS |
|
Accounting |
6 ECTS |
|
E-marketing |
6 ECTS |
|
Intercultural and Political Environment |
6 ECTS |
|
Supply Chain Management |
6 ECTS |
RIGA (TURÏBA) / LETONIA |
|
|
International tourism business environment |
6 ECTS |
|
Research methods in tourism |
6 ECTS |
|
Strategic tourism marketing |
6 ECTS |
SEGUNDO CUATRIMESTRE
ASIGNATURAS CUATRIMESTRALES |
|
|
Strategic Marketing |
6 ECTS |
|
Digital Marketing |
9 ECTS |
|
International Marketing |
6 ECTS |
|
Eventos, Relaciones Públicas y Protocolo |
6 ECTS |
| Revenue Management | 6 ECTS |
|
Strategic for Human Resources |
9 ECTS |
|
Firm Culture and International Digital Teamwork |
6 ECTS |
|
Managerial Skills and Negotiation Tools |
6 ECTS |
|
Corporate Finance |
9 ECTS |
|
Financial Technology |
6 ECTS |
|
Sustainable Finance |
6 ECTS |
IRIARTE / TENERIFE |
|
| Excellence in Tourism Customer Service | 6 ECTS |
| OPERACIONES Y PROCESOS DE PRODUCCIÓN | 6 ECTS |
| HUMAN RESOURCES MANAGEMENT | 6 ECTS |
|
Marketing Channels |
6 ECTS |
|
EVENTOS, RELACIONES PÚBLICAS Y PROTOCOLO |
9 ECTS |
|
REVENUE MANAGEMENT |
6 ECTS |
|
FOUNDATIONS ON INNOVATIONS |
6 ECTS |
|
MARKETING TURÍSTICO |
6 ECTS |
|
GESTIÓN FINANCIERA DE LA ACTIVIDAD TURÍSTICA + SAP |
6 ECTS |
|
INVESTIGACIÓN COMERCIAL |
6 ECTS |
|
PATRIMONIO ARQUEOLÓGICO E HISTÓRICO |
6 ECTS |
|
ENGLISH CERTIFICATE B2 / C1 |
6 ECTS |
|
GERMAN CERTIFICATE A2 / B1 |
6 ECTS |
STRALSUND / ALEMANIA |
|
| Tourism Economics | 6 ECTS |
| Destination | 6 ECTS |
| Political Economy of Tourism | 6 ECTS |
DEGGENDORF / ALEMANIA |
|
| Applied Customer Experience Management | 6 ECTS |
| Entrepreneurship and Business Development | 6 ECTS |
| Digital Marketing and Social Media in Tourism | 6 ECTS |
| Specialised Mandatory Elective Module | |
SATAKUNTA / FINLANDIA |
|
| Boosting Sales in Tourism | 6 ECTS |
| Designing Blue Experiences in Coastal and Marine Tourism Destinations | 6 ECTS |
| Pricing Approaches in Tourism Industry | 6 ECTS |
| Responsible Tourism | 6 ECTS |
RIGA / LETONIA |
|
| Management Theory | 6 ECTS |
| Quantitative Methods and Statistics | 6 ECTS |
| Business Plan | 6 ECTS |
| Environment, Labour and Civil Protection | 6 ECTS |
| Hospitality Industry | 6 ECTS |
| Economic Justification for Complex Tourism Product | 6 ECTS |
MILÁN / ITALIA |
|
| Travel, relativism and hospitality | 6 ECTS |
| Theme park and attractions management | 6 ECTS |
| Managing hospitality and guest services | 6 ECTS |
| Critical issues in hospitality and tourisim human resources | 6 ECTS |
SPLIT / CROACIA |
|
| Operation Management | 6 ECTS |
| Market Research in Tourism | 6 ECTS |
| Housekeeping Department Management | 6 ECTS |
| Development and Investment Policy in Hospitality and Tourism | 6 ECTS |
| Cultural Tourism | 6 ECTS |
PRIMORSKA / ESLOVENIA |
|
|
Enterpreneural society |
6 ECTS |
|
Strategic Management |
6 ECTS |
|
Managerial Aspects of Smart Technologies |
6 ECTS |
|
E.business |
6 ECTS |
|
Themes in Business English |
6 ECTS |
RIGA (TURÏBA) / LETONIA |
|
|
E-Tourism |
6 ECTS |
|
MICE |
6 ECTS |
|
Tourism and Entrepreneurship |
6 ECTS |
TERCER CUATRIMESTRE
| trabajo fin de máster | 12 ECTS |
| Prácticas profesionales | 24 ECTS |
| Créditos ECTS | |
| Primer cuatrimestre | 24 |
| Segundo cuatrimestre | 24 |
| prácticas profesionales y/o tfm | 24 / 12 |
| créditos necesarios para la obtención del master | 60 |
SOLICITA INFORMACIÓN DETALLADA DE ESTE MASTER
DESCUBRE MÁS
STRALSUND, ALEMANIA
Rodeada de agua y de una belleza arquitectónica única en su género… una escapada urbana a la antigua ciudad hanseática de Stralsund regala momentos que no se olvidan.
IR AHORA
LILLE, FRANCIA
Lille, ciudad histórico-artística, cuenta con un patrimonio arquitectónico y cultural extraordinario. El barrio histórico, rico en monumentos, fachadas flamencas y agradables calles.
IR AHORA
SALERNO, ITALIA
Situada en la costa de Amalfi la ciudad atesora una rica y centenaria historia y a lo largo de los años se ha convertido en una moderna, cosmopololita y vibrante urbe.