EVENTS AND TOURISM MANAGEMENT
International itinerary and dual training in companies from the first year.
A MULTI-DISCIPLINARY
PROGRAM
Through hands-on learning, students achieve an appropriate balance between the academic components of the program and real-world applied projects.
The Second Degree curriculum is designed to train young professionals who are capable of facing global challenges and to help them develop the skills they need to succeed in the business world. This balance helps them develop profiles that adapt to the new trends of the complex working world they will face after completing their program.
SYLLABUS
FIRST YEAR
ANNUAL COURSES
STRUCTURE OF THE TOURISM MARKET
EVENTS, PROTOCOL AND PUBLIC RELATIONS
MARKETING
TOURIST DESTINATIONS
TOURISM RESOURCES
TRAINING AND CAREER GUIDANCE
FOREIGN LANGUAGE (ENGLISH)
SECOND FOREIGN LANGUAGE (GERMAN)
ENGLISH / SPANISH CERTIFICATE B1 / B2 /C1
FIRST PROFESSIONAL INTERNSHIPS
SECOND YEAR
ANNUAL COURSES
TOURISM PRODUCT MANAGEMENT
SALE OF TOURIST SERVICES
MANAGEMENT OF TOURISM INTERMEDIATION ENTITIES
SECOND FOREIGN LANGUAGE (GERMAN)
BUSINESS AND ENTREPRENEURSHIP
FOREIGN LANGUAGE (ENGLISH)
FINAL PROJECT
OFFICIAL CERTIFICATION IN AMADEUS RESERVATION SYSTEMS
SECOND PROFESSIONAL INTERNSHIPS
GERMAN LANGUAGE CERTIFICATION A2/B1 PRÜFUNGSTRAINING
Hours | |
Hours of training at the educational center | 1.780 |
Workplace training hours | 220 |
Teaching hours | 2.000 |
FIRST YEAR
In this first course, a first approach to the tourism activity and the general characteristics of this market, resources and tourist destinations is made. You will also be able to acquire skills that are especially important in this sector, such as protocol and public relations and marketing techniques. Languages are part of the necessary training in the tourism sector, you will be able to continue improving your English and you will start with German. Iriarte will offer you to start your internship in companies in summer, and if you do it in Europe you will have the financing of the Erasmus program and you will improve your language skills.
SECOND YEAR
In the second course you will acquire more specific theoretical and practical knowledge for the management of companies and event management and intermediation activities.
Of special relevance is learning how to use the Amadeus system, as this booking system is highly appreciated by companies. You will also make further progress with languages. From April onwards, the internship period in national or international companies is required. The final objective is for the student to have the necessary training and practical experience that will allow him/her to successfully face the beginning of his/her professional career.