EUROPEAN MASTER
EVENTS MANAGEMENT
AND MARKETING

Innovative profile with creative branding and management skills.

EUROPEAN MASTER

EVENTS MANAGEMENT AND MARKETING

Companies need innovative and creative profiles that know the keys to this industry in all its areas: from planning and managing management meetings to the presentation of a bid for a global sporting event such as the Olympic Games, through the organization of corporate events, musical or social events among others. Acquire international strategic skills, creative execution capabilities and advanced knowledge to launch your marketing career in an ever-changing digital environment.

 

Learn about the fundamentals of global marketing, gain basic marketing knowledge and develop leadership skills. You will study how to leverage digital marketing, social media, marketing analytics and strategy.

PROGRAM

Applied European Masters Degree in collaboration with European partner universities.

DUAL TRAINING

Paid internships up to 6 months.

DURATION AND CREDITS

12 months / 60 - 72 ECTS.

LANGUAGE

English B2.

MODALITY

In person / Blended / Distance learning.

CAMPUS

Germany, France, Ireland, Italy, Sweden, Finland, Portugal, Austria, Hungary, Poland, Czech Republic, Romania, Latvia, Estonia, Slovakia, Croatia, Slovenia.

ADMISSION

Reservations are open all year round.

GUARANTEED GRANTS

80% of the amount is received before the beginning of the stay

Iriarte guarantees that all students who take the European Master receive a scholarship for the amounts indicated. Training program supported by collaborating companies.

4.000 / 4.800 EUROS

One semester.

7.500 / 8.600 EUROS

Two semesters.

12.000 EUROS

Two semesters and professional internships.

STUDYING, TRAVELING AND WORKING

International itineraries and distance learning

The advantages provided by the European Master are precisely the main qualities sought by those responsible for the selection of executive personnel in companies; specialized training, language skills, professionals with an international profile and people with autonomy, initiative and desire to progress.

 

 

 

 

 

EXECUTIVE MANAGEMENT PROGRAMM

A unique opportunity that will take your professional career to the highest level, direct access to management positions.

ADVANTAGES OF THIS MASTER'S DEGREE

DUAL TRAINING

Paid internships for up to 6 months.

EXECUTIVE VISION

Business management skills, personal and professional development.

DESIGN YOUR OWN PROGRAM

Choose the country, the university and which subjects to take in each term.

MASTER'S GRADUATES EARN UP TO 35% MORE

Specialize in the most demanded sectors.

MORE AND BETTER CHANCES OF FINDING A JOB

It is the most demanded profile for managerial positions, it makes the difference.

DRAMATICALLY IMPROVE YOUR LANGUAGE SKILLS

Increase your personal autonomy and critical capacity.

EXPAND YOUR CONTACT NETWORK

Relationships with new colleagues of other nationalities.

FACULTY WITH INTERNATIONAL PROFILE

Both in their training and in their teaching activities, reinforcing the international focus of the program.

PRESTIGE

A European Master will add prestige to your resume.

YOU WILL BE ABLE TO STUDY AT SEVERAL CAMPUSES IN THE SAME YEAR

And get a truly international perspective, meet new countries and different cultures.

LANGUAGE
PROFICIENCY
B1, B2, C1
CERTIFICATE

Develop the English skills necessary for a successful career. At Iriarte you will be immersed in an international environment with Erasmus students from countries with which we have international mobility exchange agreements. We include annual B1, B2 and C1 certification courses for all our Degree, Double Degree, Second Degree and European Master students, which you will also be able to use to carry out the different international mobilities.

BECOME A PROFESSIONAL WITH AN INTERNATIONAL PROFILE

You will complete all or some of the 3 parts (1st term, 2nd term, internship) in one or more European countries.

Choose the international mobility itinerary that best suits your needs and preferences. Stays abroad provide personal maturity, language practice, social relations, adaptability and initiative: just what tourism companies value most.

Add several curricular advantages; the guarantee of accrediting a real command of a foreign language and the experience of having had an extended stay in a European country that will have brought you closer to the experience of living in a multicultural and cosmopolitan environment.

You will be able to carry out professional internships in the main European cities; London, Paris, Madrid, Amsterdam, Berlin, Dublin, Barcelona...

STORIES OF OUR MASTER'S STUDENTS

Discover some experiences of the European Master.

ANA

MARKETING AND HUMAN RESOURCES

FINLAND

"My first experience in Finland and I couldn't be happier to have chosen this destination, it is being very positive and unrepeatable, it allows you to meet people with different cultures, visit new places, learn new languages..."

JAIME, EDUARDO AND ÁLVARO

MBA BUSINESS MANAGEMENT

BUDAPEST

"Despite the increased difficulty in this new stage of our studies, ELTE University is unbeatable in facilities and its professors have given us a new vision."

ALEJANDRO

MBA BUSINESS MANAGEMENT

BRNO

“As a city Brno has several attractions and there is plenty of leisure, the worst thing is cold, but nothing that can't be solved with a hot drink.”

LAURA

INTERNATIONAL AND DIGITAL MARKETING

PORTO

“All the fears that existed before setting foot in Porto disappeared in the first few days, a university totally committed to its students, to make them successful people and professionals.”

SHALL WE TALK?

PROFESSIONAL PROFILE

Students and professionals who wish to occupy positions with managerial and leadership responsibilities

The European Master in Event and Marketing Management is aimed at both university graduates and professionals, in any type of company, who wish to specialize in this area of knowledge and who wish to broaden their competencies and skills.

   MARKETING ANALYST

 

   ASSOCIATE PRODUCT MANAGER

 

   SOCIAL NETWORKS

 

   CONTENT MANAGER

 

   BRAND MANAGER

 

   MARKET RESEARCH

 

   ACCOUNT EXECUTIVE

 

   PRODUCT MANAGER

 

   SEO/SEM MANAGER

   PRODUCT RESEARCH

 

   COMMUNITY MANAGER

 

   BRAND DIGITAL MANAGER

 

   EVENT MANAGER O EVENT PLANNER

 

   EVENT DESIGNER

 

   CONGRESS ORGANIZER

 

   COMMUNICATION COMPANIES

 

   PRODUCTION TECHNICIAN

 

   CEREMONIES AND COMMEMORATIONS

    EVENTOS DEPORTIVOS

 

    WEDDING PLANNER

 

    RESPONSABLE DE PROTOCOLO

 

    ORGANIZADOR DE EXPOSICIONES

 

    INSTITUCIONES DEPORTIVAS

 

    ENTIDADES MUSICALES

 

    GESTOR DE FERIAS

 

    ADMINISTRACIÓN PÚBLICA

 

    DEPARTAMENTO DE EVENTOS EN GRANDES EMPRESAS

MORE ABOUT THIS INTERNATIONAL MASTER'S DEGREE

DISCOVER MORE

Operational and strategic decisions and management skills.

Acquire solid knowledge of the company as a whole and develop the ability to analyze in depth the market in which they operate.

DURATION
1 year
LANGUAGE
Spanish
CREDITS
60 ECTS

Operational decisions and management abilities with creative skills.

Acquire solid knowledge of the company as a whole and develop the ability to analyze in depth the market in which they operate.

DURATION
1 year
LANGUAGE
English
CREDITS
60 ECTS

Operational decisions, management skills and career management.

Acquire solid knowledge of the company as a whole and develop the ability to analyze in depth the market in which they operate.

DURATION
1 year
LANGUAGE
English
CREDITS
60 ECTS

Creative strategy and execution in a digital environment.

You will study how to leverage digital marketing, social media, marketing analytics and international strategic skills.

DURATION
1 year
LANGUAGE
English
CREDITS
60 ECTS

Human capital management and financial literacy.

Organize and manage the talent of professionals and understand the current financial and economic phenomena, ensuring a broad knowledge of the business world.

DURATION
1 year
LANGAUGE
English
CREDITS
60 ECTS

Creative skills and human capital management.

International strategy in a constantly changing digital environment and knowledge to organize the talent of professionals.

DURATION
1 year
LANGAUGE
English
CREDITS
60 ECTS

Global digital marketing and corporate finance.

Focused on the business world and designed to learn to work in multicultural teams and develop leadership skills.

DURATION
1 year
LANGUAGE
English
CREDITS
60 ECTS

Business innovation in the engine of the global economy.

Organize, manage efficiently and provide a sustainable and creative response to the most relevant sector in the global economy.

DURATION
1 year
LANGUAGE
English
CREDITS
60 ECTS

Human capital management and career development.

Acquire professional skills in human resource management, talent attraction and development.

DURATION
1 year
LANGUAGE
English
CREDITS
60 ECTS

Positions of high responsibility and global analytical vision of the events sector.

From planning and managing board meetings to submitting a bid for a global sporting event such as the Olympic Games.

DURATION
1 year
LANGAUGE
English
CREDITS
60 ECTS

Professionals with creative and management skills.

International strategic skills, creative execution capabilities and advanced knowledge in marketing and event management.

DURATION
1 year
LANGUAGE
English
CREDITS
60 ECTS

Study in 4 countries with paid internships from the first year.

Titulación universitaria oficial que capacita para ocupar puestos directivos en las empresas y actividades turísticas. Formación multidisciplinar con itinerario internacional y alta competencia en Idiomas y Tecnología.

DURATION
4 years
LANGUAGE
English, Spanish, German
CREDITS
240 ECTS

Business Administration and Management leads the ranking of the degrees with the most professional opportunities in the labor market.

Official university degree that fully integrates the international business world and qualifies students to occupy managerial positions in all types of companies.

DURATION
3 years
LANGUAGE
Spanish, English
CREDITS
210 ECTS

With a practical and technologically innovative approach, this program seeks to train a new generation of communication professionals.

Official university degree that fully integrates the international business world and communication, enabling students to occupy managerial positions in all types of companies.

DURATION
3 years
LANGUAGE
Spanish, English
CREDITS
210 ECTS

An official double university degree that fully integrates the international business world.

Official double university degree that qualifies to occupy managerial positions. Multidisciplinary training with international itinerary and high competence in languages and technology.

DURATION
4,5 years
LANGUAGE
Spanish, English, German
CREDITS
330 ECTS

An official double university degree that fully integrates the international business world, communication and branding.

Official double university degree that qualifies to occupy managerial positions. Multidisciplinary training with international itinerary and high competence in languages, technology and communication.

DURATION
4,5 years
LANGUAGE
Spanish, English, German
CREDITS
330 ECTS

Erasmus international itinerary with grants and professional internships from the first year.

Designed to train young professionals capable of facing global challenges, it combines academic training with official internships in the most prestigious companies.

DURATION
2 years
LANGUAGE
Spanish, English, German
HOURS
2.000

Professionals with creative and management skills and European internships on grants.

Designed to train young professionals capable of facing global challenges, it combines academic training with official internships in the most prestigious companies.

DURATION
2 years
LANGUAGE
Spanish, English
HOURS
2.000

Planning, promoting and informing about tourist destinations, with European internships on grants.

Designed to train young professionals capable of facing global challenges, it combines academic training with official internships in the most prestigious companies.

DURATION
2 years
LANGUAGE
Spanish, English, German
HOURS
2.000

A double degree that can really relaunch a professional career. Access to the Executive Management Program.

Enjoy a successful working life. The bachelor's degree + master's degree will give us the differentiation demanded by the labor market.

DURATION
4/5 years
LANGUAGE
English, Spanish
CREDITS
300 ECTS

Access to management positions and Master's degrees.

It will provide you with the necessary knowledge to continue developing in your professional career. Erasmus international mobility from the first year.

DURATION
4 years
LANGUAGE
English, Spanish, German
CREDITS
240 ECTS

World leader in reservation systems.

Official approval by Amadeus. The Amadeus distribution system is the leading reservation program in the travel agency and airline industry.

DURATION
20 hours
LANGUAGE
Spanish, English
CREDITS
4 ECTS

Tools for implementing a pricing strategy.

Operations research, commercial strategy and understanding customer behavior to optimize sales.

DURATION
30 hours
LANGUAGE
Spanish, English
FORMAT
Presential / Online

Essential communication techniques.

Knowledge to ensure that the customer is satisfied with the treatment and attention received, that he/she has a positive experience.

DURATION
60 hours
LANGUAGE
Spanish, English
CREDITS
6 ECTS

English language advanced.

Including all our undergraduate, graduate, and masters students to help them develop their communication skills.

DURATION
1 semester
COMPETENCE
English B1/B2/C1
FORMAT
Presential

Certified German prüfungstraining.

Including all our undergraduate, graduate and masters students to help them develop their communication skills.

DURATION
1 semester
COMPETENCE
German A2/B1
FORMAT
Presential

SAP university alliances.

World market leader in enterprise software applications, course included for all our undergraduate students.

DURATION
1 semester
LANGUAGE
Spanish, English
CREDITS
3 ECTS

Including all our undergraduate students.

Excel is a computer program developed by Microsoft that allows us to work with numerical data, graphs and pivot tables.

DURATION
1 semester
LANGUAGE
Spanish, English
CREDITS
3 ECTS
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